🚀 Aura Skin – Scaling with Performance Marketing

📌 How AdBaba.in helped Aura Skin achieve 5.9X ROAS growth

📍 Brand Overview

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Industry: Premium Skincare

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Challenge: Struggled to scale ads while maintaining profitability

🔍 Our Strategy

Ad Platforms:

  • Meta Ads (Facebook & Instagram)
  • Google Search Ads

Targeting:

  • Beauty-conscious consumers
  • Skincare enthusiasts
  • Lookalike audiences

Creatives:

  • Before & after testimonials
  • Influencer collaborations
  • UGC video reviews

Optimization:

  • Dynamic ad testing
  • Funnel-based retargeting
  • Landing page improvements

📊 Key Results

MetricBeforeAfter
ROAS2.2x5.9x
CPA₹650₹230
CTR1.4%3.9%
Revenue₹4.5L₹15.8L

💬 Client Testimonial

AdBaba.in took our brand to the next level! We finally cracked profitable scaling.
Co-Founder, Aura Skin

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